ABOUT US
Soch represents heritage like no other. From designer apparel to elegant fashionwear, it’s a one - stop brand for all your ethnic needs. The first exclusive Soch store was opened in 2005. Every store, since then, has reflected the Indian craftsmanship in a contemporary vocabulary. Through its innovative use of traditional crafts, Soch celebrates Indian woman with a contemporary lifestyle. Today, Soch has grown to retail through over 124 exclusive brand outlets across 45 cities.
FIND OUT MORE
ABOUT THE BRAND YOU LOVE
Soch is a celebration of life and craft - an unabashed medley of prints, colours, designs and fabrics. While layering years of traditions in an essence unmatched by any other brand, Soch aims at continuously refreshing its collection with newer silhouettes and ensembles. Browse over 3000 styles and try on exquisite styles at a Soch store near you.
DISCOVER THE THREADS
THAT MAKE SOCH
Renowned for its quality of hand-picked fabrics, characteristic use of colours, elaborate embroideries and magnificently rich Indian aesthetic, Soch has pioneered the term ‘fashion’ in the Indian ethnic context. With choicest fabrics namely cotton, chiffon, crepe, silk, brocade, voile and blends sourced from various parts of India, Soch offers an exclusive collection of ethnic wear crafted to perfection.
